The Street Wisdom activity had the biggest impact on me. Embracing the idea and actually slowing down enough to notice the world was something that opened my mind quite a bit. I can safely say that I know what I want now.” D&AD New Blood Academy participant

What’s it about?

Street Wisdom is a powerful, innovative tool that helps reboot thinking, set new directions, unlock ideas and help you find answers when life is looking a little difficult. It’s an immersive walking workshop that teaches you to use city streets to find fresh answers to the questions on your mind. Street Wisdom is already a global social enterprise popular in over 30 countries with powerful applications to help your agency.  You’ll be joining other forward-thinking organisations such as Ogilvy, FT, Google & Samsung who have already tried it and loved it.

A growing number of agencies are waking up to Street Wisdom as a fresh new way to:

• Crack problems
• Inspire people
• Unleash Creativity
• Develop collaboration
• Boost well-being
• Connect with the community
• Enhance personal development

What is it?

Street Wisdom is a global social enterprise with a mission to bring inspiration to every street on earth. It’s a technology that allows you to get unusual inspiration from your everyday surroundings. As fully trained-up Street Wizards, we’ll give you the skills to access the ‘invisible university’ that’s all around you on the streets and help you as individuals, or teams, to find fresh answers to personal or work-related questions – with profound results.

Why the streets?

Because they are many and varied. They are free to use. They are where we spend an increasing amount of our metropolitan lives. And they are a rich source of untapped wisdom. It turns out, you don’t need an exotic getaway to find inspiration, it’s right outside your door. And you won’t burn a tonne of fossil fuel getting there.

How can you experience it?

Street Wisdom is a generally run as a three-hour workshop, although our team will create a bespoke experience for your agency. Plenty of individuals use Street Wisdom to solve their business problems, now, entire businesses are doing the same.

It’s an innovative and sustainable way to:

• Inspire your people and give them a way to inspire themselves
• Find new ways around problems
• Collectively set a new direction
• Improve wellbeing
• Connect you better with your community and customers

How does it work?

It’s very simple – that’s because the process has been refined for years.

Tune Up. Quest. Share.

1. First, our street guide helps you and your group tune up your senses so you can pick up much more information from the urban environment that you would normally.
2. Then you’re off on a journey by yourself – your street quest – where you ask a question and see what answers present themselves.
3. Finally, you gather together again to share what happened and, more often than not, wonder at how magical an ordinary street can become when you’re really aware of those hidden messages, chance meetings and unexpected discoveries.

Who came up with the idea?

Founder David Pearl is an internationally renowned speaker who specialises in igniting creativity and changing working cultures. With expert facilitators based around the UK, we can work at scale. Our toolkit and bespoke training sessions give in-house facilitators the ability to roll out Street Wisdom within an entire workplace – inspiring whole companies to use the streets as a source of new ideas.

What about the results?

In just three hours of walking and wandering, participants have resolved problems that have dogged them for years, found new business ideas, discovered new directions, and learned how to deal differently with living, learning and loving.

Street Wisdom by The Life Adventure is ideally run for around 8-10 people, but get in touch here or call Justine on 07714 333418 to discuss.

It’s such a fascinating experience so if you’d like some further reading on it see this review on Street Wisdom by The Times.

Or read more about our own very first experience with Street Wisdom, as participants, here.

Read about the Street Wisdom we ran at the D&AD New Blood Academy.